Project Description

Project details

apnoti.com

apnoti.com is the world-wide first and only real-time price scanner. For every single search, more than 10,000 member-shop are screened in the world-wide web. The real-time algorythm makes sure that online shoppers directly profit from price differences during the day – a technically unique service only offered by apnoti.com.

Press work

apnoti.com GmbH has decided to work with COMMUNICATION Presse und PR , to increase the awareness for its price scanner. The focus was on the placement of articles in wide-reaching B2C media. The intensive contacts to the journalists not only lead to a great amount of publications within the shortest possible time. The direct feedback of the media also provided valuable insights for marketing and product management. With its work for the introduction of apnoti.com in the market, the agency laid the cornerstone for the planned inhouse press and media work. Not least the transparent and detailed reporting made a seamless handover possible.

Date: 2009

“… Der Kontakt war stets von einem hohen Maß an Partnerschaftlichkeit geprägt. Alle Informationen wurden uns zur Verfügung gestellt, so dass wir – auch aus Bugdetgründen – einzelne Redaktionskontakte in Eigenregie führen konnten. …”

Gerold Herrmann, apnoti.com GmbH

(vollständiges Testimonial als PDF)

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